“We want to create that culture that really attracts people that care.”
Clark Lagemann is the Co-Founder of MedPro Wellness. He has excelled at multiple corporate positions as well as built several companies within the healthcare space. When not empowering members to reach their fitness and nutrition goals through MedPro Wellness, he devotes his time to creating communities that support entrepreneurs as well as mentoring dozens of startups throughout New Jersey.
Increase employee engagement.
Clark: “It comes back down to what matters most for the people who are using the program. We have 75% engagement. We really meet people where they are. Individual goals are what really drive this. So your goal for your health and wellness is different than my goal for my health and wellness. And typically speaking, when we have these corporate wellness programs, it’s top-down.”
Clark: “There’s an entire shift happening primarily started at in Silicon Valley with, how do we attract the most competitive talent? It’s through endless vacation days. It’s through bring your dog to work days. It’s through amazing company culture. Here in our office in Cranford, New Jersey, we have a two and three. So you work in the office for two days, you work at home for three days. We found out that that works. People love it, they love to come in, they’re more excited.”
Clark: “We do corporate events, we do the 5ks. We have a lot of fun with our team to really invest back in them as well. By starting to enable a little more flexibility, we developed technologies to ensure they have everything they need at home and they performed much better. We look at the data on how they perform in their home or at the office, they do better at home, which is even more incredible.”
Clark: “We want to create that culture that really attracts people that care and want to give more when we need them to give more.”
ROI of wellness programs.
Clark: “The big numbers out there that everyone kind of relies on is the RAND study and that it is basically for every $1 spent, it’s a $1.50 return. We typically are doing a three to one ROI. So for every $1 they spend with us, we’re turning 3.”
Clark: “What’s really incredible is if you target conditions and health conditions that people have that are highly personal to them, you’d return 1 to almost $4 ROI back to the organization. When we roll out these programs, we do things for healthy individuals to get them really excited, boosting morale and things like that because it’s really important for those companies.”
Clark: “Black and white math is we’re going to target this disease and we’re going to make sure people hear we reduced their risk down, and there’s a direct correlation with spend.”
The future of healthcare and wellness programs.
Clark: “There’s a big shift towards pay for performance. So now the insurance company’s going to give you money and you’re going to manage my risk and my health for the course of the entire year. The idea is that physicians and the medical community are now reinvesting into health and wellness programs and lifestyle management programs to reduce your risk of long term chronic disease. To improve your health through non-pharmacologic agents is a growing and popular trend.”
Clark: “We found that there is this growing trend of people who going into this health coaching industry and now the state of New Jersey and others are certifying them. They’re becoming board certified. They go through a licensing, they go through the testing. So we have some of the first board certified health coaches in the state of New Jersey working for our company because they are treating and delivering care much differently than it’s ever been done in the past.”