Understanding your company story, the value you bring to clients and training your sales team on those messages are all crucial components of a successful sales strategy. In this episode, our own Scott West, Senior Product Marketing Manager, interviews Sitima Fowler, CEO of Capstone IT, Inc. and dive into tactics MSPs can use to boost revenue and sales by leveraging the value of the services they provide and the storytelling abilities of their sales team. Sitima also provides insights around onboarding, training, marketing, and more.
IT Leadership Is About Listening (How Our New Leadership Academy and Client Council Are Building the Future of Integris–and You Can, Too)
As I’m sure all of you know, I’m incredibly proud of Integris, and the strong, thriving company we’ve built together. But make no mistake—building this national network has been a major leadership challenge. After all, we’ve brought together several successful MSPs...